This bonus module was extracted from our training program The Pointy End. What’s that? While the Recipe is largely about Marketing (with a bit about Sales), the Pointy End is largely about Sales (with a bit about Marketing). As the name suggests, it’s about the ‘pointy end’ of the funnel. It’s about the last mile, the close, where the rubber hits the road.
And, in this bonus module, I talk about CHECKLISTS. How to build an online survey to collect data, build rapport, segment and much more.
This is a link the the word doc worksheet that Simon used in the setup video.
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